One successful technique to bring readers to your site is to use Pinterest group boards to explode blog traffic.
For us, Pinterest has been an absolute game-changer for bringing traffic to our blog.
Over the last year, traffic has increased tremendously, and we attribute much of that to Pinterest. Our Google Analytics tells us that 91% of our visitors find us through Pinterest.
Read here to find out exactly how we grew our Pinterest following to over 5000 in a relatively short period of time.
Not only do we pin to our own boards, but we also pin to a number of group boards. We feel that having exposure through these group boards has grown our reach by leaps and bounds.
We also have our own group board, BLOGGING SUPERSTARS, and invite you to join it and start pinning!
1. WHAT ARE PINTEREST GROUP BOARDS?
A Pinterest group board is a board that someone creates and then invites others to pin to that board.
The advantage of a group board is that normally the pins that you pin to a certain board can only be seen by your followers.
When you have a number of people as collaborators on a group board, then that same pin can also be seen by the followers of all of the collaborators on that board. This increases the reach of that pin considerably.
2. HOW TO FIND GROUP BOARDS TO JOIN:
There are several ways to find group boards to join. One way is to go to Pingroupie at www.pingroupie.com.
This site has thousands of group boards that you may be able to join. These boards are categorized by niche and also show the number of pins, collaborators and followers for each board.
Since Pingroupie has no “Blogging” category, you will have to go to the search bar and enter “Blogging.” Look at the results, choose some of the boards that have repins, and request to be added to those boards.
Another way to find group boards to join is to simply look at the group boards that your favorite bloggers have joined. Click on the group board and see who the owner of the board is. This will be the first person on the left side of all the members.
E-mail that person and request to join the board. Often it takes a long time to hear back from the board owner, but hang in there. They will most likely approve you and you will soon be a contributing member.
TAKE ADVANTAGE OF THIS FREEBIE:
After struggling through all of this information, we wanted to make it easier for our readers to find group boards. Therefore, we have compiled a helpful resource, 150+ PINTEREST GROUP BOARDS TO JOIN with a list of group boards and a spreadsheet to keep it all organized.
Another way to find group boards to join is to take a look at the group boards that other bloggers have joined and e-mail the group leader to request an invitation to that board.
Some group boards allow it’s members to invite others. If you don’t get a response from the group leader, go ahead and contact a member of the group that you are familiar with and ask if they can add you.
3. HOW TO JOIN GROUP BOARDS:
In the description of the group board, it usually tells you how to join the board. For example, it may say, “to join this board, email me at (address) to request an invitation.” Here is an example of an email to send to a board owner to request an invite to their group board:
Dear ___________ ,
Could you please send me an invite to your Pinterest Group Board, (title of board)?
The main topic that I write about is (your niche).
My Pinterest url is: ____________ (your url is found in the search bar at top of page:
https://www.pinterest.com/(your Pinterest user name)
My Pinterest email is (whatever email you use with Pinterest. If you’re uncertain of your username or email, go to Pinterest settings and scroll down to “account basics” for email and “profile” for user name.)
Thanks so much!
If there are no instructions about how to join the board, look at the collaborators on the board. The very first photo on the top of the group board’s page is the owner of the board. Click on that person’s photo, go to their site, and look for contact information. Find their email address and send them a request.
4. KEEPING IT ALL ORGANIZED:
After sending requests to all owners of group boards that you want to join, I suggest that you use this editable spreadsheet to keep things organized.
To use this spreadsheet, in the far left column simply highlight and replace the words “Blog Post 1”, “Blog Post 2” etc. with the titles of your own blog posts.
Across the bottom of the spreadsheet are the titles of group boards. Highlight these titles to replace them with titles of the group boards that you belong to.
Then to add a new group board since I have only set up 4 of them on this spreadsheet, right-click on the title of any of these boards and select “duplicate.” This will create a 5th board that you can rename by clicking onto the title.
Across the top of the spreadsheet are the dates. Put an “X” into the appropriate date box when you pin a certain pin to a particular group board.
This is how I keep my group boards organized. Pay attention to the rules of each board so that you do not pin to that board too often. Keeping track of what and when you pin to a board will be much easier if you make a page for each board in your spreadsheet as shown above.
Pinning to Pinterest group boards has helped us to grow our blog traffic tremendously. Follow a clear pinning strategy every day, create eye-catching pins and use SEO in your Pinterest profile and on your Pinterest pins. This will bring more readers to your blog. Check out our post about how to create pins that attract readers here.
Download our list of over 150 Pinterest group boards that at the time of this blog post are accepting new contributors!