I don’t know about you, but for us and for this blog, our number one traffic driver is Pinterest. Period. We get more traffic and more followers from Pinterest than we get from all other social media COMBINED. When we concentrate on engaging with our audience through Pinterest, we have results in blog growth almost immediately. Knowing which pins are the most popular ones is a must.
Blog traffic is essential for a successful site with an engaged audience. You want your blog to be read, enjoyed, and shared with others. After all, you’re not doing all this work for nothing!
There are several ways that Pinterest can improve your blog traffic. One way is by pinning to group boards. We have seen massive blog growth from pinning our content to boards with a number of members. We have recently launched our own Pinterest group board and would like to extend an invitation to you to join this board if you are a blogger who has awesome tips to share! For an invitation, please do this:
*First, FOLLOW US on Pinterest here
*Then E-MAIL US at firstname.lastname@example.org with your Pinterest URL. We would like to grow this board and we would love to have you join us!
Strategic pinning on Pinterest pays off in large dividends. As with almost everything, you get back what you are willing to put into it. When we pay close attention to what we are pinning and try to give great value with our pins, our audience responds with more re-pins and more clicks.
More clicks brings more readers to our blog.
It stands to reason that if we want even MORE readers to come to our blog, we have to have a plan in place to draw them to us. Enter Pinterest.
Tracking the success of individual Pinterest pins gives you an idea of which of your pins are the most popular with your audience.
This is important because it shows you exactly what their interests are and it helps you plan future blog posts. So how do you do this?
- Go to www.Pinterest.com
- Highlight www.Pinterest.com and replace it with http://www.pinterest.com/source/yourdomain.com (Except replace “yourdomain.com” with your own domain)
For example, to see my pins, I replace yourdomain.com with pineappleandmain.com
There is so much to learn from this! Looking at all of your pins together can give you insight into several things.
What you should look for:
First of all, you can see what is the most popular with your audience, then use that information to adjust what needs to be changed.
By looking at all of your pins together, you can see whether or not you need to update any images to make your branding stand out.
You may need to redo the cover images on your Pinterest board to make things more cohesive. Go ahead and change things on your Pinterest boards to make them more attractive to your viewers.
Look at what boards other pinners are pinning your pins to. This can show you how your content is perceived by others. If you are unhappy with your audience’s perception of your blog, now is the time to re-evaluate and change whatever is necessary to create the impression that you are striving for.
Pinterest is a powerhouse that can drive massive amounts of traffic to your blog. Don’t be afraid to test, experiment, and change what isn’t working. Don’t give up. Keep at it. The best is yet to come.
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